Beyond Both Hypes: KI als fehlender Schlüssel im Pay-per-Use-Puzzle?

Seit mehr als fünf Jahren werden PPU und EaaS oft als revolutionäre Lösungen für OEMs gepriesen, manchmal sogar als “Allheilmittel” für die gesamte Maschinenbaubranche glorifiziert. Doch die Erfahrungen der Produzenten sprechen eine andere Sprache. Viele haben von sich aus kaum Bedarf an diesen Modellen signalisiert, und wirklich erfolgreiche Umsetzungen sind eher die Ausnahme als die Regel.

 

Welche Rolle spielt Künstlichen Intelligenz (KI) in diesem Zusammenhang? Kann KI die Schlüssellösung sein, die den PPU-Knoten zum Platzen zu bringt? Wir diskutieren, wie KI dazu beiträgt, die Sammlung und Analyse von Nutzungsdaten zu verbessern, die Kundenbindung zu vertiefen und letztlich die Herausforderungen von Pay per Use und EaaS zu bewältigen.

 

Jonas Schaub, Vorstand der elunic AG, und Thomas Baumann, Leiter Service bei HEITEC PTS GmbH, diskutieren anhand von echten Fallbeispiele und Referenzen aus der Branche, ob es andere Geschäftsmodelle gibt, die über traditionelle verbrauchsorientierte Finanzierungsansätze hinausgehen.

 

Durch das Gespräch führt Madeleine Mickeleit, Geschäftsführerin IoT Use Case – des größten IoT-Netzwerks und Use Case Plattform im deutschsprachigen Raum.

PPU Webinar Februar

details

Date and time
27.02.2024 – 15:00-15:45Uhr

Format:
Live online webinar

Language:
German

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